From consuming to creating
We all know that feeling. The news is full of crises, and you often feel powerless. How can we change that? How do we break free from paralysis and take action? With PLAYtoGROW , we give you a method that allows you to playfully shape your own reality.
Imagine you could playfully solve complex problems. Whether you want to transform a dead lawn into a paradise or your office into a place of inspiration. We use three elements that perfectly interlock: a compass for meaning, tools for your hands, and your own life as a playing field.
The triangle
1. Permaculture
The Compass of Meaning
Many people associate permaculture with gardening or raised beds. But for us, it's much more than that. It's a lens through which we see the world anew. It provides us with the ethical "why" for everything we do: caring for the Earth, caring for people, and sharing fairly. This compass ensures that our games and projects aren't just a pastime, but create genuine, positive meaning.
2. Infinity Tools
The hardware
In our digital world, we often unlearn how to truly "grasp" things. That's why we rely on the power of the haptic. Our Infinity Tools are sustainable tools that help you overcome the fear of the blank page.
Our StonePaper, made from rock flour, allows you to simply wipe away mistakes and rethink. And with Beenius, you build models of your ideas from bamboo and wax. This turns thoughts into matter and immediately gets you into a creative flow.
3. Contextcraft
The playing field
The best ideas are useless if they don't fit into your life. For us, ContextCraft means there are no off-the-shelf solutions. It's the art of radically adapting the principles to your own reality.
Whether you have a small balcony in the city, a classroom in Uganda, or a meeting room in Berlin, we look at what you have and make the most of it. Your context is the playing field where change happens.
We don't just talk about the future, we physically build it. Our PLAYtoGROW method transforms passive listening into active "doing."
Whether we're turning lawns into paradises or restructuring teams, it's always about interaction rather than one-way instruction. With Infinity Tools and permaculture as our compass, we bring ideas from concept directly into reality.
Take a look at our project in Uganda to see how education can be completely transformed. Especially in the Global South, where resources are often scarce, our Infinity Tools are a real game-changer.
Because they are infinitely reusable, they make learning independent of expensive paper supplies. Mistakes no longer cost money. This creates true equal opportunities and encourages kids to confidently shape their world with what's available locally.
With Solarpunk NOW, we want to bring regeneration into the present.
Agnes Friedrich
Agnes is our visual powerhouse and a permaculture designer through and through. She combines fashion, nature, and transformation into a striking new aesthetic. Her credo is clear: Regeneration shouldn't just be technically functional; it must be beautiful, inspiring, and culturally relevant. Agnes ensures that our utopias don't just exist in our heads, but become tangible. She translates change into a language that doesn't look like deprivation, but rather like pure joy of life.
Denny Ehrlich
Denny is our idea alchemist and social innovator. He doesn't just think in terms of projects, but in terms of entire operating systems. Shaped by his years in Africa, he developed the Infinity Tools to radically democratize learning. He knows that true innovation often arises from simplicity. Denny is taking permaculture out of its niche and building the global structures so that wild ideas can become a worldwide movement for collaborative creation.
